Clavicular Gives Fans a Live Lesson in Face Editing by Redesigning Kendall Jenner’s Features

Clavicular, a looksmaxxing streamer, edited a picture of Kendall Jenner on camera in a video that the ClipperViral account posted to X as a 'science class'.

He calls the edits 'the most minimal changes possible', and says it takes 'a very sharp eye for aesthetics' to know what is ideal.

Clavicular's 'Minimal Changes' Plan for Jenner's Face

In the clip, Clavicular says the edit improves her nasal bridge, then 'fixes' some of the nose's 'bulbosity', suggests a steeper jaw, a chin 'a little bit rounder for women' and a hairline lowered to 'balance out the facial thirds'. Just a notch.

He built his following on looksmaxxing, the online pursuit of optimising one's face and body. ClipperViral said the edit followed him calling her ugly; that remark is not in the transcript, which starts mid-edit, so we cannot confirm it.

The transcript does not say what 'ideal' is measured against. At the risk of overlaying Clavicular's self-claimed exceedingly high standards over actual scientific rigor: surveyors disagree too: a published review screened 1,253 beauty studies, assessed 44 and found the datasets were not comparable.

A Guardian report published on 5 August 2026 quoted Dr Mitch Brown, an assistant professor of psychological science at the University of Arkansas, saying the science is nowhere near clear enough to sell attractiveness recommendations. He was discussing paid facial analysis services, not Clavicular.

A Lighting Change Lifted One App's Face Score From 61% to 81%

Software is where the 'science' gets a price tag. The same Guardian report said Epica, an AI face-scoring tool, gave a writer a 61% skin-health score that rose to 81% after a selfie retake in different lighting. Just a notch.

Qoves, a firm that sells facial analysis, charges $150 (about £112) for non-surgical recommendations, plus a $180 (about £134) upgrade for surgical ones, the report said. Epica said it could not disclose its methodology; Qoves did not respond.

A PubMed-listed study of five text-to-image models reports that 75% of the faces generated for 'attractive' and 'ideal' prompts were Caucasian. Its authors said differences from classical facial proportions may reflect model bias or changing cultural tastes.

The New York Times reported on 13 February 2026 that the looksmaxxing community favours faces like actor Matt Bomer's: lantern-jawed, symmetrical and white. None of this is about the clip itself.

70,000 Clips Drew 2.2bn Views Between March and April

Reach is easier to claim than science. Bloomberg reported on 28 April 2026 that 70,000 clips of Clavicular, whose real name is Braden Peters, were viewed 2.2bn times on platforms such as TikTok and Instagram Reels over March and April.

However impressive, the figure comes from data posted to X by a marketing firm he works with, Bloomberg said. Treat it as a claim, not a census.

Journalist Lex McMenamin wrote on Bluesky at the end of April that mainstream media was 'once again looking so goofy right now' (with the irony certainly not lost on many).

Jenner Has Called Doctors' Online Face Breakdowns 'Really Damaging'

Jenner told the In Your Dreams with Owen Thiele podcast, Allure reported on 9 January 2026, that she has never had a nose job and that her nose looks different because she grew into it.

She called it 'really damaging' when doctors on Instagram and TikTok break down surgeries they say she has had, and worried young people might think they need the procedures too. As far as we can see, she has not commented on the clip.

The Guardian also quoted Dr Tracy Vaillancourt, a University of Ottawa psychology professor, saying paid facial analysis services can be destructive for people with body dysmorphia or low self-esteem. Her comments concerned the services, not the clip. Just a notch.